This is how article submission works – by writing and submitting content to these directories either by manual or automatic Directory Submission and it creates backlink to your website. Each article directory has what may be called a “resource box” that will be at the end of an article, which has details about your site and a link to it. In addition, when your article is acquired by newsletters and e-zines (electronic internet-based magazine article databases) that provide information on the same subject of your article, it also includes a resource box and backlinks to your website.

This results in increased traffic to your website and may even come from sources that you would have never found on your own otherwise. Even better, if readers enjoy your articles it is possible that they will place the link to their sites also. So the more backlinks you obtain to your site, the better your rankings will be in the search engine results.

So which is it: automatic or manual article submission?

Manual submission involves the finding of the right article directories and creating an account with that particular directory. This then will need placing your articles in the correct category. It might also involve making changes to your article, to meet the requirements of the directory. Each article directory has various forms for submitting articles so the input fields will be different from one directory to another directory.

The majority of people would say that it is better to manually submit rather than to do automatic directory submission. Why? The first reason is that many directories will treat the articles submitted like spam. Secondly, you can immediately see any mistakes and make corrections or improvements; however automatic submission robots cannot do that.  Lastly, it is easy to make changes to your articles if you find that it needs a little adjusting. Since you have to have an account with the directory, you can easily login and make the necessary changes.

By making a submission manually, you can ensure that your content is placed in the correct category. Plus, you are allowed to read the terms and conditions of the directories to see if your articles meet the guidelines. If you choose automatic directory submission, this is close to impossible. But if you prefer, you can opt to make your submissions automatic or you can attain the services of a SEO company to do it for you.

So really the choice is up to you. You can either manually submit your articles or you can choose to use automatic directory submission to complete the task. It depends on how much time you wish to spend on making sure that your website gets all the exposure that it needs.

There is a wide universal requirement for search engine optimisation for website promotion.  Whether your selling products on a global scale or targeting local companies, should a company located in Wales use either a global company or one that is local to them? In other words would there be an advantage to using a company that provides search engine optimisation Wales based for a Welsh based company?

A company providing contract project managers based in Wales and serving Welsh companies wanted to expand to provide services all over the UK.  They believed that they could reach a larger customer base via the power of their web site.  Some research revealed that the services of an SEO company would help them. Basically it could help them market their internet site with improved search engines rankings which would drive more qualified internet traffic to their web site from all over the UK.  So how should they select an SEO company?

They researched several SEO companies and finally decided to utilise a local company known as Rain Dance Software Services.  Mick Buchanan explains “As they were local, it was easy for them to come and see us and have a face to face meeting.  Immediately this was helpful as they could explain directly all the pitfalls as well as the advantages of SEO services. As they we could see them in the flesh we knew they could be made immediately accountable and that reassured us that they were not making any promises that they could not deliver on.  They were genuine.  Our contract project managers need to be in full time employment, they explained that SEO was only a step to getting more traffic to the website.  Our website still had to convert visitors to customers”.

Buchanan further explained, “ In addition to the assurance of seeing them face-to-face, we compared them to the rest of the market and their whole offering in its entirety was very compelling.  Their monthly fees were very competitive, they had no set-up costs and they provided a guarantee which other SEO companies seemed to shy away from.  As they were local, we knew they wouldn’t run away from their commitment and would have to deliver on their promises.”

There are hundreds of UK SEO companies, so is it advantageous to contract with one local to you?  Well that depends.  Rain Dance tend to target companies based in Wales as they like the personal approach of working directly with their customers .  By targeting local companies they can keep their costs down and customers have the reassurance they are local, making the SEO provider more accountable.

Buchanan’s Contract Project Manager company has seen a 10 fold increase in internet traffic after just 4 months by utilising Rain Dance which is a search engine optimisation Wales based company.

There are SEO companies based all over the world that could be less expensive. However as with any industry that provides a universally required solution, there are many good and bad companies. But suppose you contract with a company a 1000 miles away and they do not deliver on their promises?  Are you going to get on a jet plane to an unfamiliar foreign country to confront them about how they spent your hard earned cash and achieved very little?  Buyer beware, its not always about cost.  At least locally your SEO company can not escape.

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